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ON-DEMAND COURSES
AI is reshaping how buyers discover brands. Get up to speed with free, assessment-driven courses built for marketers.
FoundationalAI Search
AI Search Mastery for Marketers
Learn how AI search works, why it matters, and how to make your brand visible in AI-generated answers.
14 modules~109 min
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FoundationalAI Fundamentals
How AI Models Work
A no-jargon guide to LLMs, training data, retrieval, and how AI decides what to recommend. Built for marketers, not engineers.
5 modules~25 min
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FoundationalMarketing Strategy
AI Search as a Marketing Channel
How AI search differs from SEO and paid ads, why it's a distinct channel, and what it means for your marketing strategy.
4 modules~20 min
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